從2008年6月開始，Selby像獵人一般出沒於紐約、洛杉磯、費城、墨西哥城、倫敦、巴黎以及悉尼等城市，用鏡頭拍攝了上百位創意人士的家，包 括設計師、畫家、建築師、歌手、導演等等，其中有紐約新銳華裔設計師Alexander Wang、REM樂隊主唱Michael Stipe、著名平面設計師Mike Mills等的家。這些家個個創意十足，連綴起來，就形成了全球最具創意的家庭景觀。
Todd Selby is a portrait, interiors, journalist and fashion photographer and illustrator. His project The Selby offers an insider’s view of creative individuals in their personal spaces with an artist’s eye for detail. The Selby began in June 2008 as a website, theselby.com, where Todd posted photo shoots he did of his friends in their homes. Requests quickly began coming in daily from viewers all over the world who wanted their homes to be featured on the site. The Selby’s website became so influential — with up to 100,000 unique visitors daily—that within months, top companies from around the world began asking to collaborate.