TheqCamera:基於社交分享的相機是一個由瑞典創業團隊開發的一款別緻的相機TheQ。這款相機僅配有500萬畫素的攝像頭，但支援3G網路，主打一鍵社交分享。

TheQ是Q Lifestyle設計的一款專門針對社交分享的相機。公司創始人表示他的這個想法已經醞釀了兩年。TheQ是一款帶有500萬畫素攝像頭，F2.4大光圈的DC(數碼相機)。機身正面圍繞鏡頭是一圈LED閃光燈。機器在操控上非常簡單，一共只有4個鍵(功能鍵、分享、快門以及帶閃光的快門)，外加一塊不帶觸屏功能的顯示。TheQ支援2G和3G網路，插入SIM卡就能直接把相片分享到社交網路了。

另外相機還自帶2G儲存，Q Lifestyle同時給使用者提供不限量的雲盤。比較值得一提的是，這款相機機身僅有120克，而且支援IP67的防水指標(1米水深能頂半小時)。TheQ的防水功能——鑑於當前大部分的手機都不防水，所以在游泳沙灘這種情境下，這臺相機很好用。

Like many of the best stories, theQ’s story starts in a bar. While on a night out drinking, our founders – Joe, Brandon and Andrea – were discussing how easy it would be to invent flying cars when they happened upon a much more pressing issue. As it turned out, not one of them was happy with their digital camera. Clearly, something needed to be done. Necessity is the mother of invention, and our intrepid founders really needed a camera that didn’t suck, so naturally it wasn’t long before they were asking each other “why don’t we just design one that we like?”

 Well, the obvious answer was that they knew next to nothing about making cameras – or business, for that matter – but they weren’t about to let the minor details like those stand in the way of building their dream camera. They knew exactly what they wanted from it, after all – they just needed to figure out how to make it happen. And it wasn’t like they were clueless, they had a background of industrial design, plenty of advertising experience and operational skills.

Even so, it was gonna take a lot of hard work. And work is even harder when the only place you can get it done is in a squat house with constant parties going on to distract you. Of course, theQ was a dream that was worth the effort, and putting in the hours paid off – after a year of slaving away, our fun-dodging founders setup an office in Hong Kong and Scandinavia.